Internet of Things applications provide an lucrative opportunity for System Integrators . Current and potential clients are all examining how IoT applications can be used to optimize their business processes and/or provide market differentiation.
Delivering Internet of Things services requires a complete end-to-end solution. Most SIs are currently not in a position to harvest these new revenue opportunities. The top three challenges System Integrators face with monetizing IoT are:
- Lack of IoT service expertise and end-to-end offering
- Investment risk to create a complex industry specific solution
- Current IT business and operations support systems that are unsuitable for IoT deployments
To overcome these challenges, Incite IoT has created the IoT Smart Overlay Managed Services Solution . This solution enables SIs to be in control of the IoT value chain by quickly delivering to the market innovative services, with lower entry costs and risk, via a comprehensive solution, which offers several white-labeled IoT services that can be rapidly branded, delivered, and supported.
The solution is based on market-proven technologies at each of the IoT layers, and delivered using several commercial models:
- Revenue sharing based
- Subscription based
Several industry studies have indicated that IoT success is going to be driven by Control System Integrators.
A “New” Customer Base That Needs Education and Support
As many vendors are finding out, the customer base for IoT solutions may not be who they have traditionally calling on–from a few perspectives.
First, many purchasers of IoT solutions are from what we call the Operation Technology (OT) side of the house, as opposed to the Information Technology (IT) side of the house that has traditionally purchased products from these vendors. OT applications have been using Machine-to-Machine (M2M) solutions for years, but they have never really integrated their data into the corporate “whole”–the very definition of IoT. The OT people purchasing new IoT solutions have no history or relationships with the solution providers and don’t even know who they are.
Second, the solution providers have little direct expertise in the market segments into which they are selling. They may have some knowledge or understanding of the problems and issues, but they have little deep knowledge of the applications and the business.